Fashion News

Body Body Adds 2012 Lingerie Line from Rimba

Exquisite Belgian Lace Lingerie Popular With American Shoppers

Chicago 4/24/2012 09:51 PM GMT (WooEB)




Ranowear Inc., parent company of online retailer, has added the 2012 lingerie collection from European designer Rimba to its line of fine women’s loungewear. Rimba lingerie made exclusively from high end Belgian lace joins French designer Oh La La Cherie as Body Body’s two luxury lingerie brands. Body Body’s affordable lingerie brands include Fearless & Fun, Shame, Seven ‘til Midnight and many more. The new styles are perfect for Springtime gift giving. Following the hugely successful Holiday season, sexy panties and sexy lingerie promise to be big sellers in the coming months.

Rimba was founded in September 1971. It is based in a city called Etten Leur, situated in the south of The Netherlands. Our former president was a successful businessman who at that time was marketing exclusive perfumes. By coincidence, he discovered the demand for Leather and all kinds of Bondage articles, as well as erotic underwear and other erotic products. After research among Dutch Sex Shop owners he developed a small erotic collection and started to market it. The collection was enthusiastically received and Rimba started production. By continual research, more and more articles were added to the collection. In the 70s there were not so many competitors in the market so Rimba expanded quickly. The founder of Rimba also looked past the boarders of The Netherlands to find new outlets in Europe. In a short time new clients were found in Germany, Switzerland and France. In 1991 Rimba moved into new headquarters and the founder's son took over the business.

“Rimba is definitely some of the most luxurious lingerie around,” states Ranowear President and CEO, Willis Domingo. “Access to world famous Belgian lace gives our customers an exciting new sensuality.”

For additional information on the news that is the subject of this release contact Catherine Stend or visit

About Ranowear:
Ranowear, Inc. is an Illinois corporation founded in 2004. It specializes in retail sales of women’s apparel and sexy merchandise.

Catherine Stend, Director of Public Relations
Ranowear, inc.

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